When it comes to using images for marketing materials just any o’l image wont do. There needs to be some balance between the image and the copy. Negative space is required to add text and graphics and if the composition of the image doesn’t work then the marketing material will not reach it’s full potential.
Having an end goal when creating images is always in my mind when I am looking through my viewfinder and creating the space needed within the frame is just one of many goals for each image.
Having all your tools, parts, notes and supplies readily on hand makes any job easier. Keeping things organized in serves a few key purposes like 1. You will always know where to find it (along with co-workers) 2. Inventory is much easier to resupply and 3. Having less “clutter” in the workplace is more efficient for everyone. Notice how supply vehicles are setup to keep things organized for the operator, well this is done on purpose. Next time you are in any supply vehicle take notice on how it’s setup. Is it cluttered? Are there papers everywhere? Tim Hortons Coffee cups on the floor? If the vehicle (office) is cluttered, what is the productivity like?
James Hodgins is a Sudbury Photographer that specializes in Corporate Mining Industrial Photography
Using an extended telescopic concrete conveyor, this Sudbury Cement Truck can get the mix in hard to reach places on tough job sites.
James Hodgins is a Sudbury Mining Industrial Photographer