Early morning sunrise can yield those warm tones that set the day off in a positive direction. I was lying on the cold ground waiting for this truck to come up out of the pit thinking about the capture, the lighting, post editing……..who am I kidding, I was thinking about hot coffee lol.
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Pictured below is the world’s first fully autonomous SmartROC D65 Drill rig that I photographed for www.epiroc.com at the Hollinger Pit in Timmins Ontario. You can read more here Epiroc SmartRoc D65
With just a couple of quick visits to the Pure Gold Mining Madsen Project I created a wide variety of images that they have used (and using) in their marketing materials as well as their social media platforms like Linkedin and Instagram. With such a wide variety of images (underground mining, core shack, exploration, environmental) they now have high impact images to accompany any editorial materials where a good photographic image is needed. It’s been great to see these images accompanying write ups on sites like Canadian Mining Journal, Northern Ontario Business, and The Drift.
I look forward to visiting their site again to create new images but with the abundance of custom images they already have it might be awhile lol.
Shooting the jumbo straight on can be a tricky shot. The lights from the cab need to be exposed properly and when doing so the rest of the image will go almost completely black. In order to light up the 2 booms additional lighting is required but these too must be controlled or the light will spill everywhere and change the “mood” of the image. Additionally lighting up the cab to show the operator also takes some finesse to acquire the correct exposure. This one image may look like a quick shot and it actually is at an exposure faster than a half a second but the setup time takes just a little bit longer.
I received a few messages in regards to my last post in regards to candid images while on site. Do I use lighting, do I stage them am I stopping production?. The answers are yes, no and no. Photographing weddings over the years (I stopped 6 years ago) hones ones skill in anticipating a moment. You look at the current scenario and visualize where the next moment will happen, so while on site if I do have lighting with me, I place my lighting where I think the “scene” is heading and anticipate the moment I wish to capture. Just a little bit of extra light can help fill in some shadows and draw the focus to the subject of the image.
I was just browsing through the latest edition of Canadian Mining Journal and happily came across another instance where images I have created are being used in Industry Articles. It’s no surprise as Maclean Engineering are actively using the images for social media, marketing and obviously trade magazines. I just couldn’t picture this article having the same impact if it was taken with the Supervisors Cell phone.
Now that 2016 is in full swing in the mining industrial sectors it’s time to start thinking about this years marketing materials and online portfolio. Trade show season is only a few months away and you don’t want to leave it until the last minute so you are scrambling for images for your presentations, trade show booths, investor reports and online updates. A full day shoot can yield high quality “wow factor” images that can be used throughout the year without repeating the use of images. I will work directly with your creative marketing team to formulate a shoot schedule and scenario list that would work best for your company.
James Hodgins from Sudbury Ontario is a professional Mining Industrial Commercial photographer with over 20 years experience.
A Sudbury Platinum Corp geologist carefully stacks core samples at the snow covered drill site. Snow and cold weather can be an inconvenience but Winter waits for no one in the mining industry.
Sudbury Mining industrial photographer is based out of the mining Province of Ontario Canada.
Depending on the environment you see it in, the bucket from a dragline can look pretty small when you compare it to the beast it’s attached to, but when you get up close and personal with it (like doing repairs) you quickly realize it’s a giant among men.
Sudbury Mining industrial photographer is based out of the mining Province of Ontario Canada.
In the Mining/Industrial fields there is a fine line between an artistic and profitable image that companies use. With image editing software at everyone’s fingertips I am noticing a lot of images that are “over processed” in post editing. Anyone can do it, usually it’s a click of a button in any editing software or phone app. Now I am not saying this is a bad thing, heck I have some images in my portfolio that some consider over processed (and I agree) but these images were used for a specific purpose and 90% of the time are used for my own personal motives.
What I am seeing though is entire websites with over processed, painterly, HDR images. These might look great and I know they look amazing on your walls as an “art piece” but it does draw away from what the image actually represents which should be an accurate depiction of your products, staff, processes and facilities when placed in your website galleries and marketing material. Stick with the basics of good lighting, exposures and subject matter and you can’t go wrong.
Artistic plugin added. Great for personal use but not for marketing materials.
Sudbury Mining industrial photographer is based out of the mining Province of Ontario Canada.
