I utilize a lot of photography knowledge that I acquired during my time as a member of the Professional Photographers of Canada association where I entered many photographic competitions competing nationally and internationally. Shooting for competition as (some of us called it) ingrained a thought process of quality and execution that we would orchestrate to achieve our final image before the shutter button was pressed.
The main goal is to nail the fundamentals of a good image ie: subject matter, exposure, lighting, composition, cropping and the overall “impact” of the image. IMO impact is that wow factor reaction within the first second someone views the image. The more impact, the more memorable the image is.
When looking at an image your eye should be drawn to the main subject, or the main area you as the photographer want the viewer to look. If your eyes wonder around the image, then the image is too busy and the story of the image is lost. With the image below that I captured while on location at Alamos Gold’s Island Gold site with Penda Productions, I placed myself in a position where the morning light would highlight my subject and separate him from the background and use the surrounding foliage to frame him as the main subject of the image. Camera settings and lens choice also played a big factor in isolating him from the surrounding environment so there was no confusion on what the main subject of the image is.
It’s a very simple image but the impact is there due to a few simple elements put in place before the capture.