When your company, product, service or employees get featured in industry magazines, online articles or corporate presentations why would you send low quality images to accompany the article? Don’t you want to show the best your company has to offer? Pictures may not say a thousand word but they do give your clients that first impression. One professional photography shoot can yield enough high impact images to cover your marketing materials for up to two years. Pennies when you think about the long term gains you can get by standing out from your competition. Take the below example for instance, same product, different quality.